By Aminata Turay
Sierra Leone’s Vice President, Dr Mohamed Juldeh Jalloh, has demonstrated strong support for homegrown products when he attended the Made in Sierra Leone Exhibition on Thursday, 23rd October 2025, at the Bintumani Conference Centre in Freetown.
Rather than simply touring the booths, the Vice President personally bought items from local entrepreneurs, underscoring his commitment to the “Produce Salone, Buy Salone” campaign.
The atmosphere was warm and lively as VP Juldeh Jalloh moved through the exhibition hall, stopping to chat with small business owners, listen to their stories, and appreciate their creativity. His genuine engagement reflected a leader who values hard work, innovation, and the aspirations behind every locally made product.
He also patronised several farmers and producers, purchasing a variety of homegrown items to show confidence in Sierra Leone’s agriculture and manufacturing sectors.
One of the most heartwarming moments came when he bought a tray of locally produced eggs from a smiling vendor, a simple but powerful gesture that showed leadership in action. He also purchased natural skincare products from a female entrepreneur, examining the packaging with interest and appreciation.
Speaking at the event earlier in the day, Dr Juldeh Jalloh encouraged Sierra Leoneans to take pride in locally made goods and view every purchase as an investment in national growth.
“When we buy what we produce, we create jobs, strengthen our economy, and build confidence in our own people,” he said.
For many exhibitors, the Vice President’s personal patronage meant more than just a sale. It was a gesture of recognition and hope. His presence reminded everyone that building Sierra Leone’s future begins with believing in and supporting what is proudly made in Sierra Leone.
